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Welcome to the English version of Solowrestling Read more
Welcome to the English version of Solowrestling Read more
Bianca Belair has just taken a key step in her career: the WWE superstar has signed with Creative Artists Agency (CAA), one of the most influential talent agencies in the world. According to Deadline's report, Belair is officially joining the company's talent roster.
The former champion has been away from WWE programming since Evolution 2, where she served as a special referee in the no-disqualification match between Jade Cargill and Naomi. Her last match was at WrestleMania 41, where she suffered a knuckle joint injury during the title match with IYO SKY and Rhea Ripley. In a recent media appearance, Belair stated that she hopes to return to the ring soon.
Belair signing with CAA is not directly related to her status in WWE, but rather to her career beyond the ring. CAA is an agency that represents Hollywood stars, athletes, musicians, actors, presenters, and content creators. They work to secure:
Signing with an agency of this kind allows superstars to diversify their image, access markets where WWE may not always operate directly, and develop a strong personal brand outside the ring. This translates into greater exposure, more income, and a parallel professional path for when their active wrestling career ends.
Belair is not alone. Names like John Cena, Roman Reigns, Becky Lynch, or The Rock have also worked with high-level agencies. It is a common path for superstars with media potential, especially those that WWE sees as mainstream figures.
In Belair's case, her athletic profile, media presence, and power as a public image align perfectly with the type of talent that major agencies seek. And for WWE, this also brings benefits: a superstar with global impact is an added value for the company.
